Appsumo Affiliates . In short, appsumo is incentivizing its affiliates to bring new customers. This book is exclusively written for affiliate marketing beginners to learn all the basics, rules, mindset, and strategies to implement in order to increase your affiliate sales (starting from zero). How to Create and Grow an Affiliate Program (the AppSumo Way) from blog.appsumo.com If you bring a new customer to appsumo, we’ll pay you 100% of their first purchase up to $50. Yours forever if you download and save within 60 days of purchase. Since sales of any type are transient in nature, you can expect that most of the deals on sites like appsumo will change frequently.